I’ve been meaning to visit Selfridges for a while. After an afternoon walk around Marylebone (more in another post), I was so close that I thought I’d pop in.
Wow. If Harrod’s is fancy, Selfridges is just cool. It’s still a massive department store, true, but the feel was totally different. I could have wandered all day!
I thought I was just going to pop in and check out the food hall. Then I went through the food hall to the chocolate section. Then beyond the chocolate section was . . . wait for it . . . the stationary section. Be still my heart.
Seriously, this is where British department stores get it right. A whole section dedicated to stationary plus several stores-within-a-store displays from prominent companies like Paperchase and Smythson.
I about keeled over when I saw the Smythson stuff, then came to my senses when I saw the price tags. Birthday gift for me, anyone? I’ll take anything in yellow, especially this.
They had fabulous card and stationary sets. I saw a map-themed letter writing set and really had to restrain myself.
The card selection was just excellent. I had to actually put a couple back because I was close to buying all the cards. I was happy though – I got a cute little yellow Selfridges bag of my very own to carry back to my flat.
Mission accomplished.
If you go, I think the perfect experience would be to sample some chocolate, buy some stationary, then get a manicure (in the same section as the stationary, £19 for an express manicure). You can’t go wrong!
IF YOU GO
Click here for a map of all the locations I visited (peach pins are stores).
I traveled solo to London for the month of April on a business trip. I kept myself entertained on the weekends with a few adventures that I’m sharing here. Click here to see all of my travel posts grouped by destination.